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Market Insight Analyst

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Market Insight Analyst

  • Location:

    Cambridgeshire

  • Sector:

    Fresh Produce

  • Salary:

    Up to £35000 per annum

  • Contact:

    Jordan Waobikeze

  • Job ref:

    HQ00018856

  • Published:

    22 days ago

Job Title: Market Insight Analyst

Location: Cambridgeshire

Industry: Food Manufacturing

Salary: £35,000

Working Pattern: Hybrid ( 4 days onsite / 1 day WFH)

A market leader in the world of Food Manufacturing are recruiting for an Insight Analyst / Category Executive who's looking to kick-start a promising career in Category Management!

What does the role entail:

  • Support category plans to ensure a proactive approach leading the consumer agenda with relevant Retailers as their preferred supplier for proposed category opportunities.
  • Input into NPD briefs to ensure product concepts deliver against growth opportunities.
  • Liaise with the Senior Category Marketing Manager to ensure consistency of approach and sharing of best practice between accounts.
  • Monitor and evaluate Retailer category performance against Corporate RST or total category growth as relevant.
  • Contribute to customers promotional and category range management through clear analysis and insight and assist with NPD, ranging and merchandising opportunities within this process.
  • Improve category performance understanding through utilisation of available data sources. Share insights to ensure the business and its customers are informed to the best of our ability to make effective decisions.

What do I need for the role:

  • Minimum of 1-year experience working within a Category Management function in an FMCG business.
  • Good analytical abilities and able to interpret the data from multiple sources into trends, actionable insight, and opportunities with a logical clear flow within end outputs.
  • Competent spreadsheet analysis skills working with large numeric data sets.
  • Good presentation skills and can communicate category opportunites and reviews in an engaging and impactful way.
  • Experience of using market data, (e.g. IRI, Nielsen, Kantar) and can extract relevant data and insight.

    Ready to find out more? Give Jordan a ring on 01780 480 530 or email jordan@morepeople.co.uk and I can tell you more.