We’re proud to be supporting Gordon Miller and Ride For Freedom once again in his bid to raise awareness and end modern slavery.
Gordon is the founder and team leader of Ride For Freedom, whose mission is to harness the universal appeal of cycling to raise awareness, educate and forge partnerships to end modern slavery, whilst also providing remedy to survivors.
Gordon holds 2 Guinness World Record titles! He set the record for the “Greatest distance covered by an electric bicycle in one week” In October 2021 and in 2020, Gordon set the record for the "Largest GPS drawing by bicycle (individual)”. He achieved this by cycling 620.5 miles (998.7kilometres) around England, from 18 September-2 October 2020, to spell ‘end modern slavery’.
It’s shocking to find out there are more than 40 million women, children and men worldwide in some form of slavery on any given day, according to the Global Slavery Index. The Trafficking in Persons (TIP) 2020 Report notes that “within Europe’s soccer industry alone, it is estimated there are 15,000 human trafficking victims each year”.
Gordon comments; “Many of those trafficked in sport are youths. They are falsely lured to Europe by promises of the opportunity of trials with professional football clubs that will lead to untold riches. It’s an under-reported crime that needs a light shining on it.”
So, this year, from 28 April-15 May 2022, Gordon will lead a 2,500km cycle between the 18 German Bundesliga League football clubs. The Ride For Freedom German Bundesliga Cycling Tour 2022 will start in Munich and finish in Berlin, traveling via cities including Stuttgart, Dortmund and Leipzig.
The tour will raise awareness of modern slavery and specifically child trafficking in sport.
You can find all about Gordon and Ride For Freedom here, as well as how you can get involved and support his next amazing ride for freedom!