Business Development Manager

Horticulture Nursery
Warwickshire (commutable to site)

Are you a commercially driven horticulture professional who thrives on winning new business and building long-term relationships?

Do you enjoy taking a high-quality product with a loyal following and turning it into a proactive, scalable sales operation?

Looking for a role where your success directly shapes the growth of the business - and where results are genuinely rewarded?

What's in it for you?

• A newly created, high-impact commercial role at the heart of a major growth phase

• The opportunity to help scale a respected nursery

• Real autonomy to build structure, relationships and momentum from the ground up

• Competitive salary with performance-based incentives linked to growth

• The chance to represent a product and business with genuine horticultural credibility

The Role

This established Midlands-based trade nursery is entering an exciting new chapter, with real growth opportunities and significantly increase production capacity and market presence.

This brand-new Business Development Manager role has been created to lead the commercial charge.

Historically driven by product quality and long-standing customer loyalty, the business is now ready to introduce a proactive, structured approach to sales and customer development. You'll be responsible for driving new business, nurturing existing accounts, and turning passive demand into sustained commercial growth.

This is a hands-on, relationship-led role, ideal for someone who understands the horticultural trade and thrives on building something with real momentum.

Key Responsibilities

• Proactively growing the customer base

• Building strong relationships with landscapers, contractors and garden designers

• Opening new trade accounts and increasing spend from existing customers

• Following up inbound leads and converting them into active trade accounts

• Creating and executing a structured sales plan to increase customer numbers and average order values

• Delivering a premium, consultative service, including bespoke product sourcing for key clients

• Representing the business at trade shows, networking events and customer meetings

• Working closely with the Managing Director and wider team to align commercial growth with operations and production

• Helping shape the commercial direction of the business as it scales

About You

This role suits someone with genuine commercial hunger and strong horticultural credibility - a doer who enjoys being out in the market, building relationships and delivering results.

You'll ideally bring:

• Strong horticultural knowledge and the confidence to speak credibly

• A proactive, energetic and resilient mindset

• Proven ability to win new business and grow existing accounts

• Comfort working across phone, site visits, trade events and accommodating customers

• A relationship-led sales style with clear commercial focus

• Ambition to grow alongside a business on an exciting upward trajectory

What's Next?

Apply below or contact Brian on 01780 480530 or brian@morepeople.co.uk, or drop me a message on LinkedIn for a confidential chat.

Don't worry if your CV isn't fully up to date - send what you have and we'll take it from there.